inspiration

Super Bowl Favorites 2024

There are 2 advertising “holidays” I celebrate each year – the Super Bowl ads night (yes, we are completely ignoring the game :D) and Dani Komunikacija (more about this soon :)). Whether you follow sports or ads, you’ve probably seen that the Super Bowl happened this weekend, and there was a lot to talk about.

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inspiration

CeraWhat?

Talk about great prep for a Superbowl campaign! CeraVe has taken over TikTok with a series of content-creator collaborations announcing something funny going on 🙂

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Creative Talks

Creative Talks #30: Dina Jashari

After a long break, Creative Talks are finally back! Looking a bit different, but with the completely same goal, to become a spark of creativity, inspiring and motivating others to create by learning from the stories of the guest creatives.

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inspiration

When the copy is just so good…

I’m a bit late to this ad but just couldn’t miss an opportunity to share it. Without the copy it’s just a standard, cool basketball photo, but the copy makes it just soo much better. It’s so much more than just a sneakers ad, it’s an ad that shows it understands the target audience, their way of thinking, and the sport itself. So simple, yet so deep, I just love it!

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